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Your inbox pings with a new message. A company has reached out, asking you to push their product in exchange for a hefty kickback. The only problem? You don’t actually recommend the item in question. In fact, you tried it last month – and hated it.
While it might be tempting to accept any advertiser that comes your way, there’s something to be said for the podcast that stays true to the message they present to their audience.
Today’s guests have earned the full trust of their listeners, thanks largely in part to their commitment to only promoting products and services they truly believe in.
[Tweet "There’s no reason why a podcast can’t be sustainable. There are so many different business models a podcast can use, it’s just a matter of picking the best one"]
Tawnee Prazak and John Gibson are the forces behind Endurance Planet, a podcast focused on runners, cyclists, swimmers, triathletes, and adventure racers. Tawnee is a top-ranked triathlete, endurance coach, and host of the podcast. John, her husband, handles the monetization of the show. Their newest project, Life Post Collective, is a lifestyle community available to members only.
Episode Highlights:
[podcast_motor_player url="http://podcastmotor.staging.wpengine.com/wp-content/uploads/2017/04/The PodcastMotor Show/012_ Kevin Geary of Rebooted Body Podcast.mp3" title="BOP1: Kevin Geary" playtime_seconds="1808.328" playtime="30:08"] On today’s episode I’m happy to be talking with...
[podcast_motor_player url="http://traffic.libsyn.com/podcastonomics/BOP021__Building_a_Community_through_Podcasting_with_Tina_Muir_from_Run_to_the_Top.mp3" title="BOP021: Building a Community through Podcasting with Tina Muir from Run to the Top" playtime_seconds="1475.8506" playtime="24:36"] The most important part of any...
Nutritional Therapist and Personal Trainer Evan Brand is my guest today on Podcastonomics. Evan’s Not Just Paleo Podcast series has over 3 million downloads...